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CHannel [V] to launch Coke [V] Popstars 2
 

To take off from where Coke [V] Popstars left off last year, CHannel [V] and Indiatimes plans to unveil Coke [V] Popstars 2, a nationwide hunt for the best musical talent in India. This year, CHannel [V] takes the hunt to a new level, looking to create the country###SQ###s first ever mixed band, which will be chosen through auditions conducted across Bangalore, Delhi, Mumbai, Chandigarh, Lucknow, Kolkata and Ahmedabad.

Conceptually, Popstars 2 will follow the same format as last year - a prominent jury comprising luminaries from the Indian music scene traversing the country to meet aspiring musicians, going through an exhaustive screening process, resulting in the creation of a band that fulfils all the requirements for success.

In the panel of judges this year are Palaash Sen, lead singer of band Euphoria, Indipop singer Mehnaaz, CHannel [V] VJ Purab. Announcing the launch of the Popstars 2 initiative, Peter Mukerjea, chief executive, STAR India, said, "It's another magical chapter in entertainment television. We have looked for fresh, innovative ideas that connect with our audiences, involving them in the lives of the characters in our soaps and serials. Popstars took this a step further with the reality television show. The STAR Network is proud to be associated with this wonderful platform that showcases the talent of India. CHannel [V] Popstars was a huge success last year, not just for VIVA but for the channel as well."

 
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