Media News
New Delhi
March 23, 2007

As the battle called World Cup heats up, Indiatimes has ensured that, nobody misses the action, as it happens in the Caribbean. For a country, where cricket is next to religion, Indiatimes Cricket (http://worldcup.indiatimes.com) within a few weeks of its launch has filled in the gap for authentic cricket news and analyses.

The site’s unique features include downloadable scorecards, alerts, cricket wallpapers, and a Cricket Anthem, which can be your mobile ring tone and which will help you uplift the team’s spirit today. If you happen to be one of those who believe that the fate of any match is decided by correct star alignment, then Astro Cricket on http://worldcup.indiatimes.com is just right for you. Pray hard, so that the stars are on our side and read predictions from expert astrologers who have very often predicted the exact outcome of the matches.

To spice up the offering further, Indiatimes gives you the opportunity to get all the action, live, on your mobile phone, too. Just SMS LIVE to 8888 and get the latest score and a 360-degree view on what’s happening at the World Cup 2007. This next gen mobile solution called Cricket Centre, is an exclusive Indiatimes product, and is powered by Mobio Networks, USA. The Cricket Station application is a complete cricket portal tailored and optimized for the mobile phone.

The application provides complete details including score updates, full scorecards of present and past games, wagonwheels, wormcharts, schedule, standings and player information. The application is optimized for use, easily navigable and comes with a graphical and intuitive user interface. In addition, the users can set their personal preferences on their favourite team and receive up to date scores, as their team hits the ground. The good news for the subscribers is that the GPRS based application needs to be downloaded only once in your mobile through a WAP link. Thus saving all other incremental downloading costs and it would remain valid throughout the World Cup. What’s more, subscribers can also SMS PLAY to 8888 and participate in a fantasy cricket game and win a grand prize.

As visitors to Indiatimes Cricket and subscribers to 8888 pour in, Indiatimes has definitely scored a hat trick and has proven to be the new all-rounder on the block thus giving the users some more reasons to cheer for India!